How to Build a Strong Brand: Creating Clarity Through Seamless Customer Experiences
In celebration of Spring Fair's 75th anniversary, Jeff Banks talks with retail expert Stephen Spencer about the future of retail. Discover how to create value-driven experiences, blend online and in-person shopping, and embrace sustainability to engage customers and elevate brands.
Listen in to hear how Stephen’s team reimagines retail spaces, builds authentic connections through storytelling, and helps businesses turn creativity into impactful customer experiences. A must-listen for retail innovators!
Spring Fair 2025: Maximising the visitor experience with the Ambience approach
This year, we are working with the Spring Fair team and select exhibitors to add Ambience to the Buyers’ Lounge experience, demonstrating how to use all the senses to deliver the desired emotional response from our customers, leading to greater value perception, and thereby, revenue, and loyalty. This multisensory approach provides all visitors to the show a space to recharge, network and learn.
Book your Ambience Clinic session
We are offering 1:1 appointments with our team of retail experts to explore ways to maximise revenue from your customer experience. Ambience Clinics are available for all buyers and exhibitors, and you will come away with immediate actions to implement that will boost productivity and enhance your return on investment. Find out more and book your appointment here.
